Purepain Ointment Offers Relief for Anal Fissure and Hemorrhoids

Purepain ointment is marketed to provide temporary relief of pain, itching, swelling and bleeding associated with anal fissure (치열) and hemorrhoids (치핵). The formulation contains five active components: lidocaine 30 mg, allantoin 10 mg, tetrahydrozoline hydrochloride 0.5 mg, chlorhexidine hydrochloride 5 mg, and L‑menthol 5 mg. Lidocaine acts as a local anesthetic by blocking nerve stimulation and conduction, reducing pain and itching. The product should be stored in a sealed container, protected from direct sunlight, at room temperature between 1 °C and 30 °C. The combination of these ingredients is intended to both soothe symptoms and provide antiseptic action, supporting patient comfort during the acute phase of these anorectal conditions.